CRM Magazine: February 2001
Magazine Features
Delivering The Goods
How can your company retain customers if it can't even follow through on orders? Here are 10 tips that will help you establish an effective fulfillment strategy-and keep customers happy.
The Hub of a New Universe
iQVC creates a distribution hub to optimize fulfillment of irregular-sized orders of its growing product offerings.
Healthy Sales
A feature of pharmaceutical sales reps' lives for over 15 years, CRM gains even more importance in today's highly competitive healthcare market.
Java, Java, Java
Business strategists use Sun Microsystem's increasingly speedy programming language to get personal with Web customers.
Open Immediately
Marketers employ a long-underutilized touchpoint to build customer relationships.
 
Reality Check
It's the People, Stupid!
Whether the technology likes it or not, it's time to remind ourselves who is at the center of CRM
 
CSO Insights
CRM Acceptance: Mandate or Motivate?
Achieving a smooth transition into CRM means listening to and addressing the various needs of a reluctant sales force.
 
Customer Care
Bad Karma, Good Karma
When CRM is good, it's very, very good. But when it's bad...
 
The Edge
E-Shoppers Demand Access to Customer Service Reps
Online service means extending beyond the Web.
Lights, Cameras, Action...E-mail?
Mindarrow creates a CRM solution with sound and motion.
News In Brief
CRM news from around the industry.
SAP Needs Some CRM R.E.S.P.E.C.T.
Developing a CRM suite proved slow going for SAP, as has selling CRM into its thousands of back-office R/3 customers.
Siebel Slices and Dices
Siebel tackles analytics piece through partnerships.
Will Industries Sign Up for the E-Signature?
X marks the spot just got a little complex.
 
Hot Prospects
Hot Prospects
The Latest Products and Services
 
MarketWatch
MarketWatch
A bulletin board of CRM implementations.
 
Movers & Shakers
David Frankland
The president of Delano Technology's analytics division puts the heartland on the high-tech map.
Roger Siboni
E.piphany's CEO goes from Big Five bigwig to CRM evangelist without missing a beat.
 
Touching Base
How Do You Rate?
A recent Penn State study reveals a little something to be desired.
 
In Closing
Death of a Sales Phobia
Or, why I shop online.
 

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