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CRM Magazine: January 2000
Magazine Features
Is CRM technology ready to support the new sales/marketing discipline?
With Annuncio Live, Lucent Technologies creates a productive "one-to-one" marketing machine.
Although the transition of the traditional call center to an interactive center is still very much in its infancy, few disagree that companies will eventually be forced to make the leap, if only to keep up with their competitors.
Quantum's Snap division makes online marketing work.
 
REAL ROI
Attune imposes order on marketing campaign chaos.
Vantive Sales gives reps the tools they need to close the deal.
 
CSO Insights
Technology for conducting meetings over the Internet can help bring your remote workers into the home office.
 
The Edge
With their acquisitions of Clarify and Vantive, Nortel and PeopleSoft dive into uncharted waters.
SAP sues Siebel over alleged "poaching." Then there's that chocolate thing, too...
 
Hot Prospects
Enterprise marketing applications facilitate and accelerate online campaigns.
 
MarketWatch
The pocket-sized Psion Series 5mx H/PC packs real power and speed.
The Brother MP-21C Mobile Color Ink Jet Printer offers reasonably priced portability.
Using ProChannel, QuickLogic coordinates front and back office functions.
LG's Phenom Express H/PC cranks out a lot of communications functions from its tiny form factor.
 
Touching Base
 
In Closing
A wistful reminder that technology is only good when it works...
 

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