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CRM Magazine:
June 2000
Magazine Features
Call Center Dividends
The electronic banking trend offers many conveniences, but also presents customer satisfaction and retention challenges. As banks are getting more wired, the call center is becoming a crucial component for banking industry success.
by
Jason Compton
Valuing Customers
To maintain customer loyalty in an impersonal age, banks are turning to CRM technology
by
Kristi Nelson
Giving Online Customers More
a web-based health and wellness e-tailer recognizes that great customer service is part of the prescription for success.
by
Cristina Eichner
Profits Soar When Airlines Listen
Airlines can focus on revenue-generating interactions by using speech-recognition technology to handle nonpurchase questions.
by
Julia McCandless
Remote Control: Reducing the Risk of Outsourcing
Outsourcing call center services can save you money and meet quickly expanding needs--but you need to be sure that outsourced processes are aligned with organizational priorities.
by
Jason Compton
Syncing In
Evaluate and improve the effectiveness of your sales force training.
by
Michael A. Feldstein
Technically Speaking
Lockheed Martin's help desk takes control of customer relationships.
by
Julia McCandless
The Presenter's Toolkit
New lighter, faster, technology makes it easier than ever to take your presentation show on the road.
by
Wendy K. Webb
Reality Check
Profiling a Chief Customer Officer
The emerging position of chief customer officer places a new focus on putting the customer first.
by
Ginger Kernachan Cooper
REAL ROI
Making It Personal
MediaOne sales reps and service agents use E.piphany solution to offer products and services to callers.
by
Danna Voth
CSO Insights
Inside Job
The first sale you make with your CRM system should be an internal one.
by
Jim Dickie
Customer Care
Smart Connections
Leverage customer interactions by using technology most effectively.
by
Jennifer Sakurai
The Edge
Baan: Begin the Beguine
by
Jason Compton
Certified Solutions
by
Louise Bullis Yarmoff
Coming Events
Get Motivated!
by
Louise Bullis Yarmoff
ID Check
the attempt to define km can help you add value to your enterprise relationships.
by
Steve Barth
In Search of Perfection
In a perfect market, buyers' needs would be matched with sellers' offerings instantly and at no expense.
by
Louise Bullis Yarmoff
Letter to the Editor
News in Brief
Talking about a Resolution
by
Louise Bullis Yarmoff
The ABCs of Hosting
First there were ASPs, now there are BSPs--moving through the alphabet with CRM.
by
Louise Bullis Yarmoff
Turning Crisis into Opportunity
In the age of e-tail, innovative thinking is helping some retailers profit from the new selling paradigm.
by
Alan S. Kay
Hot Prospects
It's In the E-mail
if you do it right, an e-mail marketing campaign can generate web-site visits and sales.
by
Kristin Zhivago
Master Your Mail
MarketWatch
MarketWatch
by
Louise Bullis Yarmoff
,
Rebecca Swissler
Touching Base
Courting Wired Buyers
by
Larry Tuck
In Closing
The Mortal Web
A goddess contemplates the limits of her creation.
by
Marianne Cotter
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