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CRM Magazine:
March 2000
Magazine Features
When Privacy Means Business
Ignoring data privacy issues puts your bottom line at risk.
by
Danna Voth
A Winning Proposal-- Customer Interaction Awards
Blue Cross and Blue Shield of New Hampshire's InfoBuilder solution streamlines the proposal process.
by
Michelle Maitre
Reality Check
Something About Mary
What does CEO Mary Coleman's departure mean for ERP-cum-CRM vendor Baan? Hint: It ain't good news.
by
Ginger Kernachan Cooper
REAL ROI
Add It Up
Hyperion's Essbase server helps organizations combine and analyze data.
by
Michelle Maitre
Lend It, Don't Spend It
Online mortgage lender DiTech is cutting costs and boosting profits with marketing automation software.
by
Eillie Jones
Share and Share Alike
Clientele lets everybody in on important customer interactions.
by
Michelle Maitre
CSO Insights
Meet the Next Generation
A new breed of CRM solutions is designed to meet the needs of specific vertical industries.
by
Jim Dickie
Customer Care
Who's Minding the Online Shop?
by
Renan Levy
,
Scott Nilson
The Edge
Connecting it Right
Creating an interactive business environment first requires that a company examine its goals and link its various processes into one collaborative effort.
by
Phillip Britt
CRM Investing Guide
Join the Community
Several big CRM vendors and some little players, too are coming out with Web sites where salespeople can meet and access the services they need. What's it all about?
by
Louise Bullis Yarmoff
Linux and CRM: Contender or Pretender?
This Unix derivative is gaining wide popularity with Web developers. How will it impact your CRM system?
by
Jason Compton
M&A in EMA
Measuring Quantity vs. Quality
It's not the confusion between feet and meters that has customer interaction centers in a tizzy, but when it comes to measuring quantity versus quality, it's been as much of a struggle. It doesn't have to be.
by
Phillip Britt
Picking Up Speed
Two leading carmakers roll out online procurement initiatives, boosting e-commerce.
by
Jessica Guynn
Raising the Comfort Level
Johnson Controls improves customer satisfaction by centralizing information.
by
Kristi Nelson
Sales Resource Portals: Opening Doors for Closing Sales
Put your resources to work by making them available at a keystroke.
by
Mary Alice Lawless
Hot Prospects
Marketing Automation: Where To?
Marketing automation applications have finally gotten off the ground, but is the direction they're headed really where we want to go?
by
Robert Mirani
The Latest Products and Services
MarketWatch
MarketWatch March
A bulletin board of SFA implementations
by
Louise Bullis Yarmoff
Touching Base
Collision Course
by
Larry Tuck
In Closing
Can't Get No Satisfaction
My satisfaction level was adequate-until they started measuring it.
by
Louise Bullis Yarmoff
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Choose a Winning Combination of Customer Experience Metrics
Hearsay Social Debuts Brand, Social Sales Tools
Adobe Continues to Rev Up Digital Marketing Assets
Using Data for a Personalized Customer Experience
Real-Time Marketing for a Real-Time World
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