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CRM Magazine: January 2014
Magazine Features
Game techniques keep agents happy, engaged, and better equipped to handle interactions.
Lessons learned from Superstorm Sandy.
Focus on the people and the process, not the technology.
 
Front Office
 
Reality Check
Gain a clear understanding of the state of your sales pipeline
 
The Tipping Point
COOs struggle to navigate a siloed structure.
 
Scouting Report
Companies that don't keep up with the latest regulations will pay the price.
 
Pint of View
A transformative term is being retired. What does it mean to us?
 
Customer Experience
Expand your insights with a hub and spoke model.
 
Small Biz Buzz
Content and context play essential supporting roles.
 
Insight
Ovum research finds very few customer-adaptive enterprises exist today.
Quickly digested forms of content distribution win out over in-depth methods.
Speakers suggest using unstructured data to keep customers' trust and to listen to their needs.
Colloquy report shows varying bequeathing policies for leading airline, hotel, and credit card loyalty programs.
Shep Hyken outlines Ace Hardware's secrets to going beyond 'satisfactory.'
 
REAL ROI
Emailed quotes take the burden off resellers to renew service contracts.
The home fitness brand increases call center efficiency with CallMiner Eureka.
Capillary Technologies delivers results through consumer behavior intelligence and targeted time-focused campaigns.
 

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