FOCUS ON DATA QUALITY:
The basics of maintaining clean data

White Papers From: Oracle, MelissaData, and Dun & Bradstreet

This Best Practices topic complements the Analytics & BI Guide running in this issue, but is often overlooked by organizations implementing data-driven solutions. The old adage garbage in/garbage out has never been more true in this era of Big Data. Learn how to maintain data quality in a rapidly changing world, and improve your data quality by downloading this FREE Best Practices Guide!

  • MASTERS OF THE DATA: CIOs Tune in to the Importance of Data Quality, Data Governance, and Master Data Management (MDM) by Oracle
  • HOW DO YOU SCORE ON THE 5 "Cs" OF DATA QUALITY? by Melissa Data
  • THE SECRET FOR FUTURE SALES AND MARKETING SUCCESS by Dun & Bradstreet