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Matt Keenan


Matt Keenan is the vice president of CRM product management at Aptean. He has 20-plus years of experience in all facets of CRM, including sales, service, marketing, and social CRM.

Articles By Matt Keenan
Mobile technology and social integration means more channels and more data, helping to fuel these three trends in the coming year.
Posted 10 Jan 2017
User empowerment will be a big theme as CRM users compare their experiences with personal and business technology.
Posted 06 Jan 2016
How to become a sophisticated seller in 2015.
Posted 06 Feb 2015
 
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