Biographical Information

Melissa Pippine

Melissa Pippine is vice president of marketing at Clarabridge, where she is responsible for overall corporate and product marketing strategy, planning, and execution. Previously, she spent 10 years at American Management Systems, later CACI, in project and product management.

 

Articles for Melissa Pippine

Demystifying Social Media for Customer Experience

Look to 'intelligent' tools to identify causes of discontent.