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Jim Swift


Jim Swift is CEO of Cortera, a provider of comprehensive business-to-business payment and purchase behavior insights on public and private companies.

Articles By Jim Swift
Focus on the right data to improve B2B market conversion rates.
Posted 09 Nov 2012
Purchase behavior insights are key to customer retention.
Posted 19 Oct 2012
Principles for consumers can be applied to business clients as well.
Posted 21 Sep 2012
 
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