Open-Source CRM Project X2CRM Releases Version 2.8
The new release introduces sales and marketing automation features for small businesses.
Posted Feb 11, 2013
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X2CRM, an open-source CRM system, has releases the latest update, Version 2.8, which includes new sales and marketing functionality.

Key features of X2CRM include the following:

  • Web 2.0 Speed Optimized User Interface 
  • Web Activity Tracker, now with Google Analytics Integration 
  • Web and Facebook Lead Capture Form Designer 
  • Newsletter Generator 
  • Lead Nurturing, Scoring and Intelligent Routing 
  • Contact Activity Management 
  • Sales Process Workflow Engine 
  • Email Correspondence 
  • Product and Sales Quotes 
  • User Profile Pages and Universal Activity Streams 
  • Custom User Role Designer 
  • Field Security, Roles and Sales Teams 
  • Visual Form Editor for Admins 
  • Reporting Dashboard 
  • iPad and Mobile Compatibility 
  • Both Cloud and On-Premise Optimized Options
  • Activity Feed Widget 
  • Google Analytics Integration 
  • Customizable User Interface Themes and Colors 

"With X2CRM small businesses have a compact and powerful marketing automation and sales customer information system in one easy-to-use CRM application" said John Roberts, founder of X2Engine, in a statement, "and all for a fraction of the cost and complexity."

With X2CRM, users can capture leads from the Web, nurture leads through specified workflows, and track these leads as they return to a Web site.

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