Superior service on the Web is about helping customers resolve their service issues immediately.
If mobile CRM is deployed with care the results can be outstanding.
Effective SOM systems allow retailers to access all the information they need to place orders with just a few clicks of the mouse.
The banking industry is pioneering the cultural shift where everyone is a salesperson.
To reach a holistic view of the customer and the various ways customers are using services, providers must tap into a wider variety of data sources than ever before, encompassing marketing, CRM, billing, and data from other applications throughout the enterprise.
Today's complete banking solutions help bank personnel elevate customer service levels while increasing revenues by making targeted offers of additional products and services.
The CEO is the best placed for designing the training to prepare who from within the company shows the most potential for becoming the CCO.
For the pharmaceutical industry effective Customer Relationship. Management begins with effective Customer Information Management
The rapid growth in the e-channel is fueling a need to understand customers' channel preferences and buying patterns to more effectively manage customer relationships.
It's the information within the technology that matters.
Organizations need to develop an analytical framework that enables them to input data specific to a prospect and generate customized analysis.
Integration after the fact is not the answer.
Not using customer service interactions to further relationships with customers is just poor stewardship.
It just doesn't make sense to let a machine handle the first contact between you and a new customer.
Companies must adopt an integrated customer management strategy that makes customer information available and actionable to everyone that needs it, including customer agents.
The reality is that CRM and BPM are complementary--they just represent successive steps in customer-facing technology's evolution.
This new age returns CRM to its roots, and facilitates win-win business.
Feedback collected through a multichannel survey processes helps customer support executives determine customers' attitudes toward product quality.
A nimble approach to reporting on and analyzing the demand chain involves adding strap-on tools to customer data, whether the data is in real-time transactional formats like XML.
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