Logo
BodyBGTop
CRM Defined: Click-Stream Analysis
For the rest of the October 2003 issue of CRM magazine please click here
Page 1



As the cornerstone of Web analytics, click-stream analysis tracks a Web-site visitor's actions while she visits a site. The data provided by click-stream analysis can help site designers and marketers decide how to alter site navigation options to improve the chances of making a sale, and it can help them find ways to better serve their customers.
Page 1
To contact the editors, please email editor@destinationCRM.com
Every month, CRM magazine covers the customer relationship management industry and beyond. To subscribe, please visit http://www.destinationCRM.com/subscribe/.
Search
Popular Articles
 

BodyBGRight
Home | Get CRM Magazine | CRM eWeekly | CRM Topic Centers | CRM Industry Solutions | CRM News | Viewpoints | Web Events | Events Calendar
DestinationCRM.com RSS Feeds RSS Feeds | About destinationCRM | Advertise | Getting Covered | Report Problems | Contact Us