ChatterPlug, an embedded mobile platform for capturing on-location customer feedback through branded smartphone applications, and Voices Heard Media, a provider of user-engagement Web site and social applications for companies such as Fox Sports and Travel Channel have announced a strategic relationship to provide businesses a full-suite of solutions for capitalizing on consumer feedback.
Through the combination of Voices Heard Media and ChatterPlug, businesses have an all-encompassing solution for engaging consumers and capturing real-time feedback, both on their Web sites and on-location, to facilitate customer loyalty.
"Voices Heard Media and ChatterPlug are complementary, providing a comprehensive, 360-degree view of customer sentiment," said JoyAnn Book, president and co-founder of ChatterPlug, in a statement. "While ChatterPlug fosters and facilitates real-time engagement with on-site customers, Voices Heard Media enables businesses to engage and activate their Web consumers."
Will Overstreet, CEO and founder of Voices Heard Media, is also looking forward to working with ChatterPlug. "This is a great opportunity not only for Voices Heard Media and ChatterPlug, but for the businesses that are going to be using this all-encompassing system," he said in a statement. "Every business is looking for better ways to capture the voice of the consumer. Connection, response, and learning from this communication are key to maintaining and winning customers."