Work[Etc] Launches All-In-One CRM iPhone App

Work[etc], a Google for Work Authorized Technology Partner, has launched an all-in-one CRM iPhone App, allowing small companies to run their entire business from mobile devices.

Already used by 1,200 businesses worldwide, WORK[etc]'s new all-in-one CRM app allows teams to completely manage customer lifecycles from closing the initial sale, to delivering the project, invoicing, and customer support on any iPhone.

Having already tested the beta platform extensively for the past six months, the Work[etc] team redesigned many features, such as the contacts module, allowing users to reply to co-worker queries, delegate responses from specific project members, and filter entire conversations with a single swipe.

Available via the App Store, this latest release offers a fresh new UI, numerous performance and navigation enhancements, and new and overhauled modules for collaboration, support, time tracking, contact management, and project management.

For iOS 8 users, Work[etc] features its own widget that is accessible directly from the home screen of the device. This allows users to see reminders, view any running timers on projects, and start or pause timesheets without opening the app. Other updates allow for the creation and editing of projects and leads, attaching new items to projects, and editing specific projects with one swipe.

"This app can be invaluable for entrepreneurs looking to expand their business by making sure every part of their workflow is accessible and easily manageable no matter where they are," said Work[etc] founder and CEO Daniel Barnett in a statement. "One of the key aspects of Work[etc] is the app's intuitive centralized dashboard, which uses iOS' features to their full extent, giving our users a dynamic experience without requiring them to have major technical expertise."

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