Sprinklr Acquires Postano

Sprinklr has completed its acquisition of Postano, a social visualization platform, from TigerLogic. Financial terms of the deal were not disclosed.

Postano enables brands to find, curate, and analyze social fan content and publish it as visualizations across Web, mobile, and large-screen displays. The company's clients include Michael Kors, Time, the Los Angeles Kings, the Cleveland Cavaliers, and more than 200 others. Many of those clients, such as McDonald's, are already working with both Sprinklr and Postano to leverage the power of social data visualizations.

Through the integration with Sprinklr's Experience Cloud, companies can listen to and see the voice of their customers and bring it to life through a social display, all in one platform. Postano's technology will elevate Sprinklr's Command Center and other digital display capabilities, giving companies greater creativity and scale in the execution of visual experiences online and offline.

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