Combined solution enables Oracle Eloqua users to accelerate the localization of marketing campaigns to reach global audiences faster.
Posted May 12, 2014
Cloudwords, provider of a cloud-based marketing globalization platform, today launched Cloudwords for Oracle Eloqua on the Oracle Eloqua AppCloud. Cloudwords is a marketing globalization platform that can enable Oracle Eloqua users to localize all of their marketing assets.
Cloudwords for Oracle Eloqua allows Oracle Eloqua users to translate marketing assets. Users can select the campaign assets they want translated, then Cloudwords automatically pulls content from the Oracle Eloqua platform and moves it into the Cloudwords workflow for translation vendors to access. Once translation is complete, Cloudwords returns the content to the correct templates for review. Customers can benefit from Cloudwords' automated workflows, synchronized timelines, automatic alerts and improved collaboration across departments, teams and vendors, to enable project completion more efficiently and in less time.
"We are thrilled to introduce Cloudwords to the Oracle Eloqua AppCloud ecosystem. Modern marketers know there are two important things for any marketing program to be effective: relevance and resonance. For global marketing, if content is not in a potential customer's native language, or is incorrect, you won't have either," said Scott Yancey, CEO and co-founder of Cloudwords, in a statement. "Marketers who leverage Cloudwords and Oracle Eloqua together to more efficiently and cost effectively globalize their marketing campaigns at scale can enhance brand recognition, generate quality leads, and maximize revenue globally."
Cloudwords already worked with Marketo following a September 2013 partnership.