CallidusCloud Acquires Badgeville
The $7.5 million deal makes gamification part of the CallidusCloud platform.
Posted Jun 27, 2016
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Callidus Software, a provider of cloud-based sales, marketing, learning, and customer experience solutions, has acquired certain assets of Badgeville, a provider of enterprise gamification solutions, for $7.5 million.

"Badgeville is the leader in a very exciting market," said Leslie Stretch, president and CEO of CallidusCloud, in a statement. "Digital motivation goes hand in hand with cash incentive programs, and we have been partnering with Badgeville since 2012 to drive sales performance and enablement solutions. We will now be able to extend this powerful proposition to all of our customers across the Lead to Money spectrum."

"CallidusCloud is the clear leader when it comes to driving sales behaviors using incentives," said Jon Shalowitz, president and CEO of Badgeville, in a statement. "With the Badgeville platform now a part of CallidusCloud, corporations will be better positioned than ever to drive engagement with key customer and employee processes."

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