LivePerson to Acquire LookIO
NEW YORK (LivePerson Aspire 2012) — LivePerson, a provider of real-time chat, voice, and content solutions for customer service, today announced that it has signed a definitive agreement to acquire mobile engagement start-up Look.io. Financial terms of the deal were not disclosed.
Through this acquisition, LivePerson will add plug-and-play mobile engagement capabilities to its platform, so businesses of all sizes can connect with their customers on mobile devices, wherever they might be.
"As more consumers shift toward mobile-based interactions, it's becoming increasingly important for businesses to meaningfully connect with consumers via their mobile device of choice," said Robert LoCascio, CEO and founder of LivePerson, in a statement. "With the integration of Look.io's innovative mobile technology into the LivePerson platform, we will be able to offer our customers a powerful turnkey mobile solution that will enable them to engage and support their customers through an optimized mobile experience. I'm also very excited to welcome Look.io's strong team of talent to LivePerson, as they will be an asset in driving our mobile strategy."
With the addition of Look.io's technology to the LivePerson platform, LivePerson will be able to offer its customers a solution with an extensible interface that can be seamlessly integrated with their mobile Web sites or applications.
"For over 15 years, LivePerson has led the industry in bringing personal real-time connections between companies and their customers online," said Grant Miller, Look.io's co-founder, in the statement. "We are very excited to join LivePerson as it is a natural fit for our team and technology."
Marc Campbell, Look.io co-founder, added, "By integrating our unique technology with LivePerson's powerful platform, we can enable a broad base of customers to deploy innovative real-time mobile engagement solutions with speed and ease."
The acquisition is expected to close later this month and will add plug-and-play mobile engagement capabilities to LivePerson's existing mobile program, which include the option to build custom mobile solutions in-house or through one of many LivePerson Ecosystem Partners via the LivePerson Platform APIs. Additionally, through these various Ecosystem Partner offerings, businesses can build rich media applications and custom-built mobile web sites in order to create a complete mobile commerce strategy.
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