Rebecca Lynn Wettemann
Vice President, Nucleus Research
Rebecca Wettemann is responsible for directing and managing Nucleus's industry-leading quantitative research team. She has written and presented extensively on the subject of enterprise applications, CRM, collaboration, and integration technology and its impact on business. She is an expert on the financial analysis of technology and is the author of numerous return on investment (ROI) studies and reports. She was the author of Nucleus's groundbreaking Real ROI series of reports that positioned Nucleus as the leader in case-based investigative technology ROI research. Prior to joining Nucleus, Ms. Wettemann directed IDC's European Collaborative Technologies programs. Ms. Wettemann holds a BS in Political Science and a BA in French from Oklahoma State University and a Masters of Law and Diplomacy degree from the Fletcher School at Tufts University.

Conference Sessions By Rebecca Lynn Wettemann
CRM Evolution 2017
Monday, April 24, 2017
4:15 p.m - 5:00 p.m A105: The Death of the Sales Funnel

CRM Evolution 2015
Wednesday, August 19, 2015
9:00 a.m - 9:45 a.m C301: Building the Business Case for Your Next CRM Project

CRM Evolution 2013
Wednesday, August 21, 2013
10:00 a.m - 10:45 a.m C302: Wringing More ROI From Your CRM Investment

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