CRM Evolution 2012 Presentations
Download Viewers
Microsoft Word (doc, docx)

Monday, August 13, 2012

Become Preferred: Up-Level the Brand Experience
Track A
A101: CRM 2.0 for Sales Management
A102: From Traditional Marketing to “Revenue Marketing”
A103: Increase Sales and Marketing Effectiveness Through an Improved Customer Engagement Process
J. Paul Kelly - A103_Kelly.pdf
A104: CRM Solution Sessions
A105: Lead Management: A Hit in Professional Sports
A106: The Future Role of Marketing in the Retail Store
Nikki Baird - A106_Baird.pptx
Track B
B101: Evaluating Technologies for the Extended Customer Service Ecosystem
Kate Leggett - B101_Leggett.pdf
B102: Overcome Voice-of-the-Customer Obstacles
Patrick Gibbons - B102_Gibbons.pdf
B103: Provide Top-Notch e-Commerce Customer Service and Support
B104: CRM Solution Sessions
B105: Insight and Agility for Today’s Contact Center
B106: How NYC311 Is Shifting From a Call Center to a Multichannel Source for Information
Joseph Morrisroe - B106_Morrisroe.pptx
Track C
C101: Executive Boot Camp, Part 1— The New Era of CRM
C102: Executive Boot Camp, Part 2— Leveraging Social Media to Advance CRM Efforts
C103: Executive Boot Camp, Part 3— Making Social CRM Happen
C104: CRM Solution Sessions
C105: Common Pitfalls and Misconceptions About Customers
Scott Rogers - C105_Rogers.pptx
C106: How to Select a CRM Vendor
Pozil & Berkowitz - C106_Pozil.pptx

Tuesday, August 14, 2012

Sunrise Discussions
SD1: Practitioners Panel
SD2: Breakfast With the Influencers Panel
SD3: How to Present and Sell CRM Internally
Keynote Panel
CRM Leader Panel
Track A
A201: The Facts About Social Business Adoption
A202: Creating Legendary Business Relationships With a Personal Social CRM System
A203: Social Community Investments: Best Practices and ROI Benchmarks
A204: CRM Solution Sessions
A205: Recipes for Success in Social Community Management
Brian Kling - A205_Kling.pdf
Track B
B201: Transform Customer Experiences: The Smart Way to Implement Process-Centric CRM
B202: CRM Leadership as a Key Differential Value for Customer Centricity
B203: Evolve to a Customer Experience Business
Olson & Schroeder - B203_Olson.pptx
Schroeder & Olson - B203_Schroeder.pptx
B204: CRM Solution Sessions
Helen Iron - B204_Iron.pps
Wes Hayden - B204_Hayden.pptx
B205: Lessons in CRM Change Management
James Lane - B205_Lane.ppt
Track C
C201: Is Your CRM Reporting Helping You Innovate?
Rosemary M. Amato - C201_Amato.pdf
C202: Leverage Innovation Management for Competitive Advantage
C203: Demystifying Enterprise Gamification—Real Case Studies, Real Results
C204: CRM Solution Sessions
C205: It’s More Than the Walk— Why the Talk Matters Too

Wednesday, August 15, 2012

Sunrise Discussions
SD4: Customer Service Using Social: Trends, Analysis, and Guidelines
SD5: The Making of a CRM Idol
Katerina Kostereva - SD5_Kostereva.pptx
Track A
A301: How Amazon Became the Customer Engagement Model for Social Commerce
A302: The Social Engagement Journey
Track B
B301: Business Transformation in the Cloud
B302: CRM, the Cloud, and Contracting Best Practices
John Pavolotsky - B302_Pavolotsky.pdf
Track C
C301: Personalization’s New Age: Bridging the B2C and B2B Gap With Engaging User Experiences
C302: Welcome to the CRM Mobile Revolution
Closing Keynote
CRM in Baseball
Connect with CRM Evolution 2012

Platinum Sponsors
Gold Sponsors
Tuesday Keynote Lunch Sponsor
Tuesday Evening Networking Reception Sponsor
Media Sponsors
Co-located with:

Home | Get CRM Magazine | CRM eWeekly | CRM Topic Centers | CRM Industry Solutions | CRM News | Viewpoints | Web Events | Events Calendar
DestinationCRM.com RSS Feeds RSS Feeds | About destinationCRM | Advertise | Getting Covered | Report Problems | Contact Us