CRM Evolution 2012 Presentations

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Monday, August 13, 2012

Become Preferred: Up-Level the Brand Experience
CRM 2.0 for Sales Management
From Traditional Marketing to “Revenue Marketing”
Increase Sales and Marketing Effectiveness Through an Improved Customer Engagement Process
J. Paul Kelly - A103_Kelly.pdf
CRM Solution Sessions
Lead Management: A Hit in Professional Sports
The Future Role of Marketing in the Retail Store
Nikki Baird - A106_Baird.pptx
Evaluating Technologies for the Extended Customer Service Ecosystem
Kate Leggett - B101_Leggett.pdf
Overcome Voice-of-the-Customer Obstacles
Patrick Gibbons - B102_Gibbons.pdf
Provide Top-Notch e-Commerce Customer Service and Support
CRM Solution Sessions
Insight and Agility for Today’s Contact Center
How NYC311 Is Shifting From a Call Center to a Multichannel Source for Information
Joseph Morrisroe - B106_Morrisroe.pptx
Executive Boot Camp, Part 1— The New Era of CRM
Executive Boot Camp, Part 2— Leveraging Social Media to Advance CRM Efforts
Executive Boot Camp, Part 3— Making Social CRM Happen
CRM Solution Sessions
Common Pitfalls and Misconceptions About Customers
Scott Rogers - C105_Rogers.pptx
How to Select a CRM Vendor
Pozil & Berkowitz - C106_Pozil.pptx

Tuesday, August 14, 2012

Practitioners Panel
Breakfast With the Influencers Panel
How to Present and Sell CRM Internally
CRM Leader Panel
The Facts About Social Business Adoption
Creating Legendary Business Relationships With a Personal Social CRM System
Social Community Investments: Best Practices and ROI Benchmarks
CRM Solution Sessions
Recipes for Success in Social Community Management
Brian Kling - A205_Kling.pdf
Transform Customer Experiences: The Smart Way to Implement Process-Centric CRM
CRM Leadership as a Key Differential Value for Customer Centricity
Evolve to a Customer Experience Business
Olson & Schroeder - B203_Olson.pptx
Schroeder & Olson - B203_Schroeder.pptx
CRM Solution Sessions
Helen Iron - B204_Iron.pps
Lessons in CRM Change Management
James Lane - B205_Lane.ppt
Is Your CRM Reporting Helping You Innovate?
Rosemary M. Amato - C201_Amato.pdf
Leverage Innovation Management for Competitive Advantage
Demystifying Enterprise Gamification—Real Case Studies, Real Results
CRM Solution Sessions
It’s More Than the Walk— Why the Talk Matters Too

Wednesday, August 15, 2012

Customer Service Using Social: Trends, Analysis, and Guidelines
The Making of a CRM Idol
How Amazon Became the Customer Engagement Model for Social Commerce
The Social Engagement Journey
Business Transformation in the Cloud
CRM, the Cloud, and Contracting Best Practices
John Pavolotsky - B302_Pavolotsky.pdf
Personalization’s New Age: Bridging the B2C and B2B Gap With Engaging User Experiences
Welcome to the CRM Mobile Revolution
CRM in Baseball
Connect with CRM Evolution 2012

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