Becky is Associate Partner of Cloud Strategy at IBM, as well as a thought leader and speaker. She helps global companies take a customer-centric approach to cloud and digital technology, service, and marketing.
Becky is the author of The Hidden Power of Your Customers (Wiley 2011). She is also the author of the blog Customers Rock!, listed among the top customer service blogs. She was previously a lecturer at UC San Diego for 6 years on how to market with social media as well as the Social Media Contributor for the NBC San Diego Morning Show on KNSD-TV.
Becky has substantial experience with digital and social strategies, including community, customer service, and marketing strategies for Fortune 50 companies.