Aaron Tellier manages CRM Strategy for the Global Wealth Management business of Merrill Lynch. He is responsible for the strategy, processes, analytics and technology that support intelligent customer interactions. Before joining Merrill Lynch six years ago, Aaron managed the marketing platform for DLJdirect, an early online brokerage. When the company was purchased by the Bank of Montreal, he worked on the integration of online brokerage, advisory services, retail banking and private banking for the bank’s US franchise, The Harris. Aaron is a graduate of the U.S. Naval Academy and fulfilled his military commitment by serving as an officer on several ships including the aircraft carrier, USS Kitty Hawk. Aaron earned his MBA from the Yale School of Management.