CRM Evolution 2009
August 24-26, 2009
Marriott Marquis • New York, NY
Heidi Tucker
VP, Business Development, Hoovers
Heidi Tucker serves as Vice President of Business Development at Hoover's, a D&B Company. In this role, she is responsible for driving all business development efforts, including identifying and building new alliances, partnerships, and acquisitions.

Prior to this, Heidi was Senior Vice President of Enterprise Sales at First Research, where she led the company's North American expansion into new sectors: telecom, technology, and business services. Prior to joining First Research, Heidi was president of Off My Ears, a marketing and business development consulting practice. Previously, she was Vice President of Marketing for Courtlink Corporation, now a division of LexisNexis. She also spent 18 years with Bank of America, holding many roles in finance and marketing, culminating in the role of Senior Vice President of Marketing for Bank of America's Small Business Banking division.

Heidi holds an MBA from the University of Washington and a BA in International Relations and Economics from Mills College. She is currently president of the board of International Ballet Theatre and a member of the Board of Directors of Girl Scouts of Western Washington. Heidi has also been a member of two international diplomatic trade delegations: Baltics (2005) and China (2008). She resides in the Seattle area with her husband and two children.

Conference Sessions By Heidi Tucker
CRM Evolution 2009
Tuesday, August 25 2009
4:15 p.m - 5:15 p.m A205: Integrating CRM Across the Organization for Maximum Impact

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