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WEDNESDAY, MAY 11 - 11:00AM PT / 2:00PM ET |
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The world of connected devices is exploding, and projections are that there will be over 30 billion connected devices by 2020. Today, companies use data from this Internet of Things (IoT) to deliver proactive customer service to maximize uptime and intervene upon signs of anomaly. There is much more power and real business gains, however, to be had from connecting IoT to CRM. Insights from connected devices can be used to deliver differentiated and more deeply personal customer experiences, which directly impact customer loyalty, lifetime value, and top line revenue. Webinar Topics:
- The importance and economic value of delivering differentiated experiences
- How IoT and CRM can transform company focus from being product-centric to customer-centric
- How IoT and CRM can be leveraged to increase customer retention and lifetime value
- Case studies highlighting the power of connecting IoT to CRM
REGISTER NOW to view this Web event titled "Face of the Customer Meet Face of the Machine: Connecting CRM and IoT." Audio is streamed over the Internet, so turn up your computer speakers! |
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MODERATOR |
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David Myron Editorial Director CRM magazine |
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GUEST SPEAKERS |
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Kate Leggett VP, Principal Analyst Forrester |
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Dave Miller GM Worldwide Incubation Microsoft Dynamics |
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SPEAKER |
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Dan Cefaratti Field Service Practice Director PowerObjects |
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