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CRM Roundtable: Great Support on a Tight Budget

 
MODERATOR
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David Myron
Editorial Director
CRM magazine

PANELISTS

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Doug Rippy
Chief Technology Officer
Astute Solutions
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Trent Fulcher
Program Director
Customer Experience and Contact Center Solutions
Cincom Systems, Inc.
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Charles Hough
Senior VP of Operations
Lithium Technologies
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John Dawes
VP Product Management
Tealeaf
 

WEDNESDAY, MARCH 25TH, 2009
11:00am PT / 2:00pm ET

Customer expectations are drastically changing. The ability to quickly and easily find information on the Internet about a company and its products and competitors has made customers more empowered, more knowledgeable, and more demanding. They want to interact through their preferred communication channel.

And when they do, they want to receive and share information quickly and easily with their vendors and peers. In a difficult financial climate, however, companies are forced to cut costs, stay competitive, and meet more challenging customer support demands. It sounds like an unsolvable problem, but it's not. In fact, there’s more than one solution.

Join Astute Solutions, Cincom Systems, Lithium Technologies, and Tealeaf in a roundtable discussion, covering four different strategies to improve customer support. In this Webinar you will learn ways to:

  • Deliver effective mulitchannel customer service
  • Integrate customer self-service and agent-assisted service
  • Leverage Web 2.0 technology to improve customer relationships
  • Build a support community with your most knowledgeable customers
  • Provide agents with immediate access to all relevant customer information
  • Improve customer reporting and analytics
  • Minimize escalations with more informed customer service
  • Reduce customer disputes with indisputable online interaction records
  • Cut costs and complexity of customer interactions
  • Gain insight on the voice of your customers
  • Increase customer satisfaction, loyalty, and advocacy

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