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16 May 2013 12:00:00 GMT</pubDate><description>Integration between the two platforms enables marketers to create, manage, and build relationships with social media influencers.</description><link>http://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=89658</link></item><item><title>Vocus Enhances Its Marketing Suite</title><pubDate>Thu, 16 May 2013 12:00:00 GMT</pubDate><description>New features include triggered messaging, split testing, and Google analytics integration. </description><link>http://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=89659</link></item><item><title>Silverpop Launches Universal Behaviors</title><pubDate>Wed, 15 May 2013 12:00:00 GMT</pubDate><description>The product allows marketers to create real-time individualized campaigns.</description><link>http://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=89640</link></item><item><title>Lattice Engines Adds Functionality to salesPRISM</title><pubDate>Wed, 15 May 2013 12:00:00 GMT</pubDate><description>New release of Lattice's big data analytics platform tells sales and marketing which product to sell to which customer at the optimal time.</description><link>http://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=89623</link></item><item><title>Silverpop Launches Email Insights Application  </title><pubDate>Tue, 14 May 2013 12:00:00 GMT</pubDate><description>Integration with Litmus allows marketers to deliver targeted content based on customer preferences.</description><link>http://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=89611</link></item><item><title>ExactTarget Expands Its Platform Tools</title><pubDate>Fri, 10 May 2013 12:00:00 GMT</pubDate><description>New programs and SDKs will accelerate digital marketing app development.</description><link>http://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=89562</link></item><item><title>Boost Sales with a Company Rainmaker</title><articleauthor:author>Patrick McClure</articleauthor:author><pubDate>Fri, 10 May 2013 12:00:00 GMT</pubDate><description>A step-by-step guide to attracting new customers.</description><link>http://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=89563</link></item><item><title>Winning the Battle Between Sales and Marketing</title><articleauthor:author>Lisa Cramer</articleauthor:author><pubDate>Fri, 10 May 2013 12:00:00 GMT</pubDate><description>Look to marketing automation to lead the way.</description><link>http://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=89480</link></item><item><title>Real-Time Marketing for a Real-Time World</title><articleauthor:author>Brett Hannath</articleauthor:author><pubDate>Fri, 10 May 2013 12:00:00 GMT</pubDate><description>Boost loyalty and profitability with event-based marketing.</description><link>http://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=89558</link></item><item><title>InvisibleCRM Partners with SAP on Enhanced Integration and 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performance.</description><link>http://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=89487</link></item><item><title>SoundBite Communications Releases DecisionPoint Analytics to Optimize Customer Experience  </title><pubDate>Tue, 07 May 2013 12:00:00 GMT</pubDate><description>Campaign analytics solution provides real-time, actionable business intelligence to improve response rates, reduce communications costs, and increase ROI.</description><link>http://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=89471</link></item><item><title>Hearsay Social Debuts Brand, Social Sales Tools</title><articleauthor:author>Kelly Liyakasa</articleauthor:author><pubDate>Mon, 06 May 2013 12:00:00 GMT</pubDate><description>Products help companies stay on top of social messaging, prospecting.</description><link>http://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=89452</link></item><item><title>Two Concrete Ways Sales Can Benefit from Marketing 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Klie</articleauthor:author><pubDate>Sat, 01 Jun 2013 12:00:00 GMT</pubDate><description>Company comes out of its cocoon to help customers get the most value from IT investments.</description><link>http://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=89613</link></item><item><title>The Fan Business</title><articleauthor:author>Paul Greenberg</articleauthor:author><pubDate>Sat, 01 Jun 2013 12:00:00 GMT</pubDate><description>Winning sports franchises know that selling tickets is only the beginning.</description><link>http://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=89540</link></item><item><title>Growing Profits with Marketing Automation</title><articleauthor:author>Judith Aquino</articleauthor:author><pubDate>Wed, 01 May 2013 12:00:00 GMT</pubDate><description>Streamlining your sales and marketing tasks with automated technology can do wonders for your productivity and bottom 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insights that increase sales.</description><link>http://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=89012</link></item><item><title>Marketing and Sales Need Social Alignment</title><articleauthor:author>Kelly Liyakasa</articleauthor:author><pubDate>Wed, 01 May 2013 12:00:00 GMT</pubDate><description>Teams should unify their social media strategies.</description><link>http://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=89033</link></item></channel></rss>