Knowledge Management for Great Customer Experiences
Sponsored By: KANA, Clicktools, Oracle, SAP, Relevate and Aspect
A recent Bloomberg Businessweek survey of midsized to large companies revealed that "delivering a great customer experience" has become the new corporate imperative, with 80 percent of respondents rating customer experience as a top strategic objective. Yet most organizations lack the strategies, processes, and technologies to achieve their self-stated objective.
In the following pages, you will find advice from six expert solution providers who have successfully blended knowledge management technologies and processes into customer-facing platforms to improve customer experiences at multiple touch points: