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April 05, 2017

CRM Across the Wire
IOVOX Launches Multichannel Marketing
IOVOX Multichannel Marketing provides enhanced data analytics around the performance of inbound marketing campaigns.
Protagonist Launches a Platform to Measure the Impact of Popular Narratives
Protagonist Platform is a company narrative analytics solution that uses data science to expose comprehensive market landscapes.
iconectiv Launches Right Party Verification for Mobile Messaging
iconectiv Right Party Verification for Messaging will help marketing firms meet strict federal telephone consumer protection regulations.
Lattice Engines Updates Predictive Insights Platform
Lattice's Predictive Insights Platform is now fueled by Dun & Bradstreet data for creating targeted campaigns
Pyze Launches Enterprise Edition
The latest version of Pyze's flagship platform brings advanced capabilities for cross-app aggregation, third party integrations, and personalization.
Teradata Enhances Customer Journey Solution
New capabilities empower marketers to visualize customer paths, simulate the impact of new campaigns in advance, and engage customers with the most relevant content.
CRM Featured Articles
SAS Global Forum 2017, Day 1: New Releases Make Data and Analytics More Accessible
Data Step Debugger, SAS Graphics Accelerator, and Edge to Enterprise Analytics make analytics accessible to all skill levels.
Invoca Secures More Funding at an 'Exciting Time' for Call Center Analytics
Call center analytics company Invoca just secured $30 million in series D funding, with Morgan Stanley Alternative Investment Partners as the lead investor. (Featured on SmartCustomerService.com.)
Magazine Features
The 2017 CRM Service Rising Stars
The Tipping Point
Do You Know Your Customers’ Generation?
Different customer cohorts don't all speak the same language, or react to the same messages
5 Ways to Ensure CRM Success
Integration is the name of the game, and that goes for your technology and your personnel.
10 Suggestions To Remove "No" From Your Company's Vocabulary
No other word destroys loyalty and retention faster than "no," so figure out how to turn any situation into a positive. (Featured on SmartCustomerService.com.)

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