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October 31, 2016

CRM Featured Articles

Robocall Strike Force Advances Plans to Curb Robocalls

Depite efforts to educate consumers, Consumers Union and the FCC say the group's work is not done yet.

Qubit Adds Machine Learning to its Digital Experience Management Platform

The DXM platform draws predictive insights to bubble up valuable customer segments.

Outreach Releases Outbound Analytics to Boost Sales Rep Productivity

The "system of action" is designed to help sales pros drive pipeline velocity and book more customer meetings.

Viewpoints

5 Ways Customer Feedback Can Improve Your App or Website

A two-way conversation will help keep your customers happy—and make your products and services the better for it.

A Maturity Model for Delivering Superior Customer Service

Customer service leaders need to rethink their approaches and shift their strategies to go beyond engagement, taking advantage of the collective wisdom in and around the enterprise, new technologies, and closed-loop processes. (Featured on SmartCustomerService.com.)

Insight

Ad Blocking War Heats Up

Education, not technology, could be the key to letting ads get through

Pint of View

Customers Versus KPIs

Remember what's more important to a business

CRM Across the Wire

Glance Expands Cobrowse Platform

Glance Networks' Cobrowse platform expansion enables sales, marketing, and service personnel to better collaborate with customers.

IBM Launches Watson Virtual Agent

Watson Virtual Agent allows businesses to build and deploy conversational agents. (Featured on SmartCustomerService.com.)

Brainshark Partners with Highspot

Brainshark and Highspot integrate their solutions for sales enablement.

IBM Launches Watson Solutions for Marketing

IBM brings its cognitive computing platform to the marketing arena.

SG Analytics Partners with NetBase

SG Analytics and NetBase team up to deliver enhanced consumer insights to companies.

Evergage Expands Evergage for Mobile Apps

Evergage for Mobile Apps now supports Android and in-app messaging to advance real-time marketing personalization.