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July 18, 2016

Case Studies
Pantheon Is on a Retargeting Roll with AdRoll
The Web site management platform lowers retargeting costs and increases click-through rates
CRM Across the Wire
Inbenta Launches Chatbot Development Platform
Inbenta's Chatbot Development Platform enables businesses to deploy artificial intelligence customer support for Web sites, Facebook Messenger, and Skype. (Featured on SmartCustomerService.com.)
Enghouse Previews CCSP 7.2
Enghouse Interactive's CCSP 7.2 brings enhanced usability, Gadget API integration, and a connector for Skype for Business. (Featured on SmartCustomerService.com.)
Nexmo Partners with Amazon Web Services
Nexmo is working with AWS for SMS message delivery via Amazon Simple Notification Service.
Voci Partners with TopBox
Voci and TopBox have teamed up to provide voice-based root cause analysis of contact center interactions. (Featured on SpeechTechMag.com.)
Sionic Mobile Now Supports iBeacons
Sionic Mobile enhances ION Loyalty for small businesses with iBeacons that digitally greet customers and offer them one-tap checkouts.
Trapit Launches App for Microsoft Dynamics CRM
Trapit for Microsoft Dynamics CRM to put social selling at the heart of the platform.
Neustar Partners with DISH Media Sales
Neustar data analytics enhances DISH targeting precision and campaign measurement accuracy.
CRM Featured Articles
Mindtree Releases Decision Moments
The platform aims to help customer-facing professionals mine data for stronger business insights.
Sitecore and Microsoft Announce Expanded Partnership
The extended alliance will see enhancements to Sitecore's offerings for Microsoft Azure.
Reality Check
The CRM Technology Sandwich
Don't forget to fill it with people and process!
Customer Service Defines Customer Experience
Offering an omnichannel experience is the next step to ensure your customer service is excellent. (Featured on SmartCustomerService.com.)
Why Traditional CRM Systems Don’t Cut It for the Consumer Packaged Goods Market
Field B2B sales reps in the CPG market have to move, think, and act fast, and they need a mobile-first commerce platform to keep up.

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