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March 16, 2016

CRM Across the Wire
Evergage Launches SmartSearch and Evergage SmartSort
Evergage's new search and sort functionality Presents Web site visitors the most relevant results based on their preferences and interests.
Workfront Integrates with Adobe Creative Cloud
The Adobe Creative Cloud and Experience Manager integrations to Workfront help marketers streamline their design production processes.
Neustar Partners with Tomorrow Networks
Partnership enables healthcare and lifestyle marketers to deliver campaigns at scale using advanced data and geo-targeting.
CRMSuite Releases CallWatch
CRMSuite's CallWatch is a call reviewing solution for car dealerships.
Conversocial Partners with inSided for Community Support
Social customer service platform providers partner on a solution that combines online forums with peer-to-peer resolution across social channels.
BillPro Integrates with Lime Light CRM
Global payment processing comes to Lime Light's subscription and campaign management platform.
CRM Featured Articles
TeamSupport Brings Video and Screenshots to Chat [Video Interview]
In this exclusive interview CEO Robert Johnson reveals the company's latest customer support updates and future product plans.
Inbenta Integrates with Salesforce’s Desk.com
Inbenta's search platform can provide self-service search capabilities for company customer support knowledge bases.
Avaya Launches Zang, a Cloud Communications Platform
The communications platform-as-a-service will enable businesses to simplify the way they communicate with customers. (Featured on SmartCustomerService.com.)
Voice Search Alters the Content Marketing Landscape
Companies need to change their content strategies to appear in voice search results
Reality Check
Data—the CRM Gold Mine We Continue to Ignore
Don't get so involved with system management that you miss the nuggets right under your nose
Your Customer Experience Is Under Attack
Our well-intended efforts to improve the customer experience have backfired, and we actually made things more complicated for ourselves. (Featured on SmartCustomerService.com.)
The 3 Elements of Successful Customer Authentication
Your customers want a frictionless experience, and you want to retain them as customers. Here's how to keep both parties happy.

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