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September 15, 2014

CRM Featured Articles

Social Communities May Be the Ticket to Winning Customer Satisfaction

It may take a village to keep your customers happy and improve your bottom line, but you need patience. (Featured on SmartCustomerService.com.)

Vocus Marketing Rebrands as OutMarket, Strengthens Marketing Automation Arm

OutMarket will cater to midsize companies' marketing needs.

Viewpoints

Dear CRM, It's Not You...It's Me

Understand and work around the limitations of your CRM solution.

Insight

Twitter Updates Its Analytics Offering

Tweet Activity Dashboard helps companies see how posts perform.

Customer Experience

What Makes a Successful Mobile User Experience?

Uncovering the traits that set industry leaders apart.

CRM Across the Wire

Wipro Partners with Adobe for Premier Digital Marketing Services

The partnership is expected to yield marketing, commerce, analytics, and customer experience solutions.

EspoCRM Launches as an Open-Source Application

EspoCRM fine-tunes daily operations and automates sales processes.

Tellwise Integrates Smart Messages with Salesforce

The new buyer collaboration engine lets salespeople focus on customer engagement with improved forecasting accuracy.

Hootsuite and Contactzilla Team Up

The partnership between Hootsuite and Contactzilla brings social listening to contact management,

CertainSource Launches Source Efficiency Index to Rate Customer Acquisition Spending

New metric provides marketers a standard grade for overall efficiency of their acquisition spending across channels, vendors, media types, and campaigns.

Fonality Releases CRM Link for salesforce.com

New feature enhances Fonality's business phone system and CRM integration for Salesforce customers.