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February 26, 2014

CRM Across the Wire
Cirrus Insight Releases Contact Sync
Cirrus Insight's Contact Sync Brings Salesforce contacts into Gmail.
Attensity Releases Analyze 6.3
New version of Attensity Analyze VOC solution brings more data to the discovery process.
Dónde Launches Mobile Store Locator as a Free Service
Store Locator provides an analytics dashboard to give brands insight into the buying intent of visiting customers.
Ifbyphone Launches Call Tracking and Phone Lead Management on Salesforce AppExchange
Ifbyphone's Newest app captures the exact lead source of inbound calls and displays it to agents before they answer the call.
CRM Featured News
Oracle Buys Big Data Platform BlueKai to Extend Marketing Cloud
BlueKai's data management platform will bring added personalization to Oracle's marketing programs.
TARP Relaunches as CX Act with a New Corporate Strategy
New name reflects stronger emphasis on employee training to improve interactions.
Azuqua Creates Connections, Value Among Multiple SaaS Applications
Start-up offers cloud-based business process optimization.
How to Inspire Customer Trust
From contact center solutions to social media to building communities, here are some actionable steps to take to instill confidence in your company. (Featured on SmartCustomerService.com.)
Insight
Law Firms Make the Case for CRM
Sixty-three percent of firms plan additional investments in 2014, LexisNexis research finds.
Pint of View
Pull the Plug on Customer Care
Communication is good, overkill is not.
Viewpoints
Avoiding Social Media Blunders
Lessons learned from Super Bowl marketers.



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