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November 28, 2012

Case Studies
For Robin Ruth, Streamlined Sales Are in the Bag
SupeRep helps the global accessories company expedite orders straight from iPads.
CRM Featured Articles
Industry Reacts to HP, Autonomy Shake-Up
What the software company's write-down could mean for customers, solutions.
In-Store Experiences Lead to Showrooming
A new study by Northwestern University's business school found that consumers are not driven to buy online by price alone.
Social Media Ad Revenue to Reach $9.2 Billion by 2016
Ads on social networks are going "native," reports BIA/Kelsey.
Lattice Engines Raises $20 Million in Venture Funding
The infusion of cash will help the big data applications provider accelerate growth and expand its product portfolio.
Is Your IVR a Customer Retention Engine, or Is It Driving Customers Away?
Analytics and process improvement put you in control of customer experience.
Voice of the Customer
Don't Doom Your VoC Strategies
A six-step plan for overcoming common obstacles.

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