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April 23, 2012

Case Studies
Organic Valley Milks Higher Earnings, Improves Operations
SalesLogix helps dairy co-op manage sales and distribution of organic products.
CRM Featured Articles
Sage Enhances Mobile and E-Marketing Functionality for Sage ACT!
Sage ACT! Connect and Sage ACT! Premium Mobile support multiple access methods and devices including iPhone and iPad; Sage E-Marketing for ACT! adds social sharing features.
Genesys Links Mobile Apps with Customer Service Agents
With the push of a "Smart Button" Genesys Mobile Engagement unlocks context, history, and live assistance capabilities for mobile applications.
Marketo Acquires Crowd Factory
The combination results in an integrated solution for social marketing automation.
Autonomy Strengthens Monitoring and Analytics Offerings
New solutions let marketers track customer sentiment in videos and more
KANA Introduces Enterprise-Class Social CRM
KANA enables enterprises to listen to conversations, derive insights, and engage with customers.
Pint of View
Be the Influencer
A voice unheard is a waste.
How to Design an Effective Customer Survey
Survey results should be relevant to both you and your customer.

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