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January 23, 2012

Case Studies
Caber Sure Fit Has Sales Growth Covered
The Canadian home décor and furniture-protection products provider gains a 28 percent sales increase with Sage SalesLogix
CRM Featured Articles
ExactTarget Launches Social Media Management Tool
The launch of SocialEngage brings next-generation social media management to help brands create cross-channel engagement with customers.
Enghouse Introduces Workforce Management Software
CallRex Workforce Management is designed specifically for SMBs
VerticalResponse Adds New Social Media, Email Marketing Features
The latest updates of SMB solutions focus on the ability to share more content.
Voxeo Adds Chief Customer Officer
Anne Bowman joins the firm in a new title that expands Voxeo's customer-centric culture.
Zendesk Free App For Windows Phone is Now Available
Companies can now monitor and respond to support requests on a wide variety of mobile devices.
Customer Experience
A Tale of Two Companies
Why successful CRM is all in the mix.
Card-Linked Marketing Offers Better Return on In-Store Ads
A new measurable marketing channel is causing retailers to take notice.

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