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CRM Magazine's SaaS Dashboard electronic newsletter – Also written by CRM's award winning editorial staff, our SaaS Dashboard offers readers a comprehensive overview of all significant news, announcements, and trends in the software-as-a-service segment of customer relationship management solutions. SaaS solutions' adoption rates are predicted to skyrocket over the next few years as companies look to offload their commitments to on-premise software. Which solutions are best? And which vendors will survive in the long run? Read CRM’s Saas Dashboard eNewsletter and get past the hype.

November 04, 2010

Front Office
Insight
A Succession of Failures
Industry analysts explain how vendors and customers can avoid the communication errors that occur during CRM implementations.
Market Focus: Healthcare—A Healthy Dose of Social Media
One provider shows how to join consumers in social networks without compromising a secure relationship.
CRM on Twitter: October 2010
REAL ROI
A Catalog of Contacts
With Unica's marketing software, Sears Holdings gains some newfound customer intelligence.
Reality Check
A Quarter-Century in CRM
An industry veteran looks back at the lessons learned over the course of 25 years.
Secret of My Success
Something Borrowed, Something Blogged
Marrying a variety of voice-of-the-customer approaches, David's Bridal tries measuring sentiment among social media-savvy brides.



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