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Articles: Big Data CRM
CX professionals must satisfy appetites companywide.
Five new applications from SAP provide customer engagement intelligence and fraud management on the SAP HANA platform.
CRM integration provides version 2 users with better visibility into customer purchases and allows them to feed actionable insights back into a CRM platform.
Getting executive buy-in means asking and answering the right questions.
Six in ten consumers see an improvement in personal communications from businesses.
Day two speakers deliver lessons on leadership and provide insight on millennials in the workforce.
On the first day of SAS's Premiere Business Leadership Series, SAS CEO Jim Goodnight talks up the company's support of education.
The MicroStrategy Analytics Platform delivers self-service analytics coupled with enterprise-grade business intelligence.
Savvis Big Data Solutions suite unites enterprise-grade infrastructure with scalable, secure managed services to power data analytics.
The new partnership will bring Social Insights to the cloud-based Microsoft Dynamics CRM Online service.
New Teradata CIM in the Cloud marketing solution enables companies to engage in data-driven multichannel dialogue.
The Analytics and Big Data Appliance improves time to clarity to company data.
An evolving need for content calls for an all-in-one way to manage it.
Marketers voice value of big data, challenges of incorporating a 360-degree view.
Taking action on big data findings requires collaboration, top-down support.
ENGAGE Uses big data to recommend next steps of customer engagement.
Pure Incubation spins off lead generation, database, and analytics services.
XL Marketing's acquisition of Intela strengthens its global data, email, and digital marketing capabilities.
Integration helps nonprofits analyze social behaviors and target messaging for improved supporter engagement across channels.
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