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Articles: Big Data CRM
XL Marketing's acquisition of Intela strengthens its global data, email, and digital marketing capabilities.
Integration helps nonprofits analyze social behaviors and target messaging for improved supporter engagement across channels.
iOS7-optimized Yellowfin app enters growing market for mobile business intelligence.
The investment is earmarked to help meet increased demands in data-driven marketing technology.
The cloud-based Marketing Appliance helps with onboarding and appending data, running predictive analytics, creating reports, and managing data hygiene processes.
Businesses must rethink their approach to data integration.
The real-time audience discovery platform will help marketers leverage big data.
New cloud-based platform puts data and insights at marketers' fingertips.
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Companies: Big Data CRM
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