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Articles: Big Data CRM
Your customers want personalized experiences, but first they need to trust you with their data. And that trust requires security and transparency.
Hasso Platner, chairman of SAP's supervisory board, discussed "The Intelligent Future."
Qlik has strengthened cloud-based offerings, mapping and geoanalytics capabilities, smart vizualizations, advanced analytics integration, and data preparation in Qlik Sense June 2017.
The acquisition will enhance support for NGDATA customers and expand the company's global presence.
The system can help connect "people, businesses, and things" so that companies can "know more, care more, and do more for customers," says the company's CEO.
By enabling a comprehensive view of customers, MDM solutions can help create a satisfying experience across marketing, sales, customer service, e-commerce, and all other customer-facing channels.
The cloud-based offering aims to help enterprises leverage data to improve cross-channel marketing efforts.
An executive at Zephyr Health details how companies in the life sciences industry can drive a higher return on their CRM technology investment, tips that are applicable to companies in any industry.
As today's digital consumers bounce from screen to screen, here are three objectives for companies looking to successfully deploy a customer experience solution.
Thanks to the vendor's Big Data process mining analytics, the telecom giant's business operations get more transparent, and leaner
The roles of purpose and emotion join some usual suspects (mobile and self-service).
Crimson Hexagon has expanded its partnership with Twitter to scale social insights across enterprises and advance big data analytics.
Industry authorities underscore the AI imperative.
Upgraded Java and .NET SDKs help app developers integrate analytics and data across the enterprise.
Fuel Discovery blends data from a variety of sources and uncovers correlations.
Contact Zone is a customer data management platform combining data integration and quality management tools.
Solution updates offer greater flexibility, expanded data integration, and better reporting.
Lattice's Predictive Insights Platform is now fueled by Dun & Bradstreet data for creating targeted campaigns
The latest version of Pyze's flagship platform brings advanced capabilities for cross-app aggregation, third party integrations, and personalization.
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