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Articles: Big Data CRM
Use analytics to determine the best e-commerce strategies.
BI product update will help move Looker upmarket.
Companies can now deploy analytics in the SAP HANA Enterprise Cloud.
Acxiom and LiveRamp combine to expand marketing data capabilities.
People, processes, and emerging technologies are driving the shift in big data.
Market-leading companies are focusing on CXM, not CRM.
Traditional processing and modeling approaches 'just don't cut it anymore.'
Bringing the MicroStrategy Analytics Platform and MicroStrategy Mobile Platform to Amazon Web Services makes business intelligence available for a little as $1 an hour.
Spectrum Spacial helps businesses connect the dots between data and geography.
Overcoming core obstacles is key to successful data integration.
Convergence keynote speaker says businesses that serve customers best are P2P (people-to-people).
What business schools are doing to better prepare your future employees.
Partnership extends the value of intelligent customer data, delivering integration across the enterprise
In an information age, data becomes the new source of value.
Melissa Data's MatchUp data quality tool consolidates duplicates into single record and determines the most accurate information.
Allegiance Dashboards 2 lets users drag and drop data from multiple sources for instant data visualization.
Marketers must use personal interaction data to build a 'contextual marketing engine,' according to Forrester Research
FICO will roll the acquired technology into its FICO Analytic Cloud.
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