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Articles: Social CRM
Personalizing customer communications is important, but it's essential to understand your audiences' preferences and not assume that you know them.
How to Demystify Women's Purchasing Behavior
Study identifies the main triggers for consumer disengagement in online marketing campaigns
Apartment hunting reveals what happens behind closed doors
By acknowledging social media's influence and capitalizing on it, you could create evangelists for your company
Analyst Nate Elliott recommends developing global outreach strategies through social media.
New software and consulting service includes a "university," cloud analytics, and personalized shopping strategies.
How to use innovation to your advantage
Survey pinpoints opportunities for consumers, retailers and brands in emerging approaches that leverage social networking to drive commerce.
The new product offers contacts, calendar, communications, and collaboration in one place.
The new application will assist customers manage higher volumes of service issues through social media tools.
Customer experience 2.0 demands more discipline than 1.0
Social CRM technology requires learning new skills
The rising power of consumers should put them at the forefront of social strategies
Properties create apps to reach prospective guests and the ones they have
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