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Articles: Social CRM
A Harvard Business Review survey shows the immaturity of business activity in the space.
RightNow Summit '10: Panelists discuss how social media should be addressed across all departments.
As consumers become more and more connected, even leading companies are struggling to keep up.
RightNow Summit '10, Day 2: RightNow's "chief morale officer" explains the value of establishing a corporate atmosphere that's respectful of employees.
eGain Social Experience Suite enables agents to move heated customer debates from social networking sites like Facebook and Twitter to private interaction channels
Shop.org Summit '10The CEO of Urban Outfitters delivers opening keynote.
RightNow CX for Facebook allows organizations to interact with consumers via Facebook from the agent desktop
A few years following the acquisition of Talisma, nGenera unites its collaboration and customer interaction product sets on one platform.
A Deloitte study uncovers the changing face of brand advocates and the necessary steps companies must make to get influential consumers on their side.
Rosetta Stone will be the first company to use Parature's new Facebook application
The ROI of Social Media Marketing: Forrester Research has developed a social media marketing scorecard that could end the ROI dilemma.
The provider of enterprise communications announces OpenScape Fusion Social Media.
The State of Retailing Online '10: Marketing, Social Commerce, and Mobile: Most of the retail world is struggling to make headway, says a Forrester Research report.
With the general availability of Sugar 6, the open-source vendor zeroes in on a new interface, productivity enhancements, and new partnerships.
Dell purchases a cloud adoption firm in a move that analysts believe illustrates the personal computing company's desire to transform itself into a software and services company.
The communications and networking giant's new Cisco SocialMiner promises ways to increase customer interactions through social media.
The Social CRM player rolls out a fully integrated suite of social tools, complete with commerce, support, and brand-awareness-specific offerings.
American Customer Satisfaction Index E-Business Report '10: FoxNews.com and Google take top honors, while popular social networking sites leave members wanting more.
Digital Marketing Practices and Trends Report '10: A new report offers insight into direct marketing strategies for digital and traditional media.
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