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Articles: Social CRM
These influencers make up 10 percent of buyers but account for up to 70 percent of brand sales.
Oracle's Data Services fuels competitive advantage for marketing and social.
New patents let users mine social media for sentiment and lead generation.
At its Marketing Cloud Interact event, Oracle lays out its plans for leveraging LinkedIn as a marketing tool.
Tellwise delivers new interface and Smart Messages with LinkedIn, Twitter, and Facebook integration across PC, smartphone and tablet platforms.
Lithium Social Web (LSW) Analytics offers real-time social customer engagement data.
New tools include deeply customizable reporting and visualization capabilities.
Keynotes highlight convergence of CRM, ERP, and e-commerce.
Companies must strive for deeper digital personalization.
As the roles of top executives evolve, new positions emerge to fill the gaps.
Salespeople must track the customer journey across multiple channels and be more collaborative than ever.
As new channels emerge, context-based marketing plays a crucial role.
Sales and marketing automation company offers tailored solution for the mortgage banker.
Integrated technologies hold great promise for the future of CRM.
In business and personal relationships, words are as important as actions.
Bpm'online introduces Enterprise Social Network in the release of bpm'online CRM 7.3.
Strategies for gaining a competitive edge.
nBA's Pulse social intelligence software monitors social conversations in real rime.
Bottlenose NerveCenter creates a virtual analyst in the cloud for real-time trends affecting customer brands.
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Companies: Social CRM
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