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Articles: Social CRM
The offering provides fresh and relevant media content for marketers.
Metric draws on sentiment analysis to tie customer conversations to brand customer experience strategy
With more than 400 million Tweets per day, Salesforce Radian6 and Twitter provide companies with new opportunities to listen, engage and gain customer insight in real time.
Exclusive solution improves Net Promoter Score by integrating strategy, software, and services at the point of customer contact.
New Klout capabilities for Genesys Social Engagement provide companies with insight into customers with broad social influence.
Younger consumers increasingly choose online forums, social media sites, and other Web-based public feedback methods.
Empathica's social media advocacy solution connects brands to the social graph by identifying brand advocates and mobilizing them to share positive experiences.
Proliferation of mobile devices in enterprise is a driving force
Social media use in the contact center is projected to grow 22.9 percent this year.
Partnership will tie social media activity to lead generation and campaign efforts
Software giant builds out deeper cloud social offerings
Acquisition extends CRM giant's social marketing capabilities
In a study of the top 25 online retailers, only 44 percent of customer service questions posted via Twitter were answered within 24 hours.
It's easier than you think to make sense of Twitter.
Knowing how your brand is faring on the Web is essential, but which solution is best for your organization?
Being successful at social media often requires organizational change management. Here are some tips to follow.
The company also launches a Facebook app directory to make it easier for users to add more functionality to their pages.
The ad network delivers more relevant ads across all platforms by learning from consumer intent expressed over public social media channels.
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Companies: Social CRM
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