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Articles: Social CRM
Curalate helps The Grommet succeed in social media promotions.
The personal nature of the platform requires new customer engagement tactics.
Create a brand experience to meet consumers' changing needs.
Look to 'intelligent' tools to identify causes of discontent.
Firms must reframe their approach to meet new market challenges.
New Maximizer CRM: Hubspot Connector will integrate Hubspot's all-in-one marketing software to Maximizer CRM.
Parature Social Monitor and Parature Facebook Portal provide listening and response and 24/7 social customer support.
Visible Intelligence helps marketers measure effectiveness of social campaigns.
The company will change its name to Brand.com to demonstrate its power to protect brands' online reputations.
Forrester urges firms to tailor their CX approach to connected customers.
New real-time voice of the customer data analysis tool draws insight from questions posed on digital channels.
The company makes its social media management platform available on any mobile device.
Strategic partnership will optimize customer experience management across structured and unstructured data.
Interest in enterprise collaboration fuels product development, integrations.
Mobile, social solutions at scale are redefining business processes.
Combine prospects' behavioral and social scores for accurate sales predictions.
First-line sales managers must use data insights to nurture sales teams.
The platform helps companies assess the impact of social marketing and identify influence segments.
Forty-five percent of executives don't use big data to understand customers.
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Companies: Social CRM
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