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Articles: Social CRM
Xerox researchers are teaching computers to identify and route social media sentiment data to the humans who can best respond.
The platform reinvents the traditional social media command center.
Adds Facebook, Instagram, and Google+ capabilities.
Innovations center on mobile, social, cloud, and big data initiatives.
Company says Web site content has only 10 percent to 20 percent chance of success.
Solution helps financial institutions implement social media campaigns with built-in workflows for compliance and archival.
Newest features enable companies to manage user content across multiple social channels.
IVR and email top the list, but online customer support gains ground.
Businesses are taking a cue from the consumer world.
Marketers and consumers are on different pages when it comes to email marketing effectiveness.
With no one-size-fits-all solution, companies strive to stand out to core customers.
Build a system that works for your company.
Mitel deployment helps connect staff with zoo patrons—and each other.
Take a holistic approach to building customer relationships.
Whatever your profession, hearing what your customers say is crucial.
The SugarCRM app for HootSuite helps sales and customer service teams engage and create new leads and cases directly from social media messages and profiles from within the HootSuite dashboard.
Offer prospects a positive brand experience at the very first consumer touch point.
The payoff can be high for firms that embrace new technologies.
According to eDigital Research, social media is currently the only customer contact channel that guarantees a response from a brand.
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Companies: Social CRM
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