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Articles: Sports/Entertainment
How United Airlines learned that customer dissatisfaction + social media = a first-class pain.
Companies, customers, and industry visionaries honored for successes in the CRM marketplace over the previous 12 months.
Think you know the score? Guess again.
Not every marketing effort includes a campaign-specific Web address -- but some of the ones that do aren't doing a very good job of connecting to the main brand.
Self-publishing company Author Solutions turns to Salesforce.com's platform-as-a-service to host its operations and expand its library of ideas.
Delivering quality customer service means making quality shots.
To cope with the recession, more organizations are looking to predictive analytics for answers.
Author David Meerman Scott reveals the secret to having your idea spread everywhere.
A decline in email responsiveness creates enormous opportunity.
Microsoft Worldwide Partner Conference '09: The tech giant hits two major milestones: a million members of its partner network and a million customers for Dynamics CRM.
Travel Dynamics International finds that adding a real CRM system can lead to unexpected destinations.
Latest report from Forrester's "Designing for Gen Y Series" examines one of four approaches for engaging with Gen Y on the Web.
Mobilize customer sales forces with social media marketing: "You need to take your message to the people."
Research by Strativity Group shows that higher investments in customer experience result in lower attrition and higher referral and customer satisfaction rates. Cutting back is not an option. "The race is on," says Lior Arussy, president of Strativity Group.
Internet Week '09: Students are connecting and learning on the Web -- and institutions that fail to stay relevant are sure to flunk out.
Social networking has the potential to transform the day-to-day operations of customer service representatives.
I don't care to belong to any social network that will accept me as a member.
Where 2.0 '09: As geolocation expands beyond mere mapping technology, location data can provide sociological insight -- but it also represents a significant risk to privacy.
International AAAI Conference on Weblogs and Social Media '09: Using the digital to explain the analog.
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