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Articles: Transportation
Forget money: Trust, transparency, and value represent today's social currency.
Antenna's latest acquisition puts the company in a position to capture an even greater share of the growing market for mobile middleware.
Latest report from Forrester's "Designing for Gen Y Series" examines one of four approaches for engaging with Gen Y on the Web.
Research by Strativity Group shows that higher investments in customer experience result in lower attrition and higher referral and customer satisfaction rates. Cutting back is not an option. "The race is on," says Lior Arussy, president of Strativity Group.
The vendor's packaged solutions target three specific pain points in the contact center.
The launch of Performance Manager aims to automate computer maintenance and reduce the number of calls to the service desk.
The independent market research firm releases its fifth annual WizKids report, themed around operational excellence.
Intuit QuickBase helps TomTom navigate reseller deals.
"What marketing really needs to be doing is driving business," says a CMO Council executive.
Pundits say this latest version aims squarely at traditional players including Cisco Systems' WebEx and Citrix's GoToMeeting.
Customer service tweeps speak for themselves.
Search Engine Strategies NYC '09: In the current economic climate, even top-shelf brands need to be wary. "Marketing must move from passion to compassion," according to a presenter.
Gartner Wireless Summit '09: Other gee-whiz technologies may not be far behind.
Gartner Wireless Summit '09: More than anything else, consumers want time- and location-sensitive information.
Optimize e-commerce with purchase incentives.
Service business strategies for rough economic climates.
Net Promoter Conference '09: Deliver an excellent customer experience, and riches are sure to follow.
Net Promoter Conference '09: The financial services leader relies on a simple measure of customer loyalty that often goes unacknowledged.
In a down economy, companies anticipate a negative impact on incentive programs for 2009, but a well-planned, well-implemented program may be just what they need to survive.
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