Articles: Telecommunications
"Tremendous" buying power is shown by this critical audience for marketers
Why old-school advertising delivers the wrong message
Changing consumers' habits requires financial institutions to sharpen their focus on service, according to report
Investments in monitoring social media rise but still lag customers' use of it
Smartphone trends demonstrate the need for an innovative strategy
Too compelling to ignore, the benefits include low startup costs and no capital investment
Engaging customers in personalized dialogue replaces pushing messages through mass media
Vocalabs' study shows Sprint's gains from 2010 leveling off.
Verizon Wireless ranked highest in wireless customer care performance among full-service providers.
New online customer support forum provides peer-to-peer channel for sharing questions and answers.
Opt-in consent required for emails and for tracking the online activity of Web site visitors
Research reveals how consumers will contact customer service within the next two years
OfficeDepot.com and SierraTradingPost.com rank first for fastest phone and email customer support
CRM requires listening, not just speaking
New service delivers personalized information and local ads to the mobile phone's home screen.
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Companies: Telecommunications
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