Articles: Technology
Nuance Conversations '07: The convergence of various networks and technologies will ultimately determine the future of business enterprise.
One-third of 17-to-35-year-olds admits to avoiding ads altogether. How can marketers reach the unreachable?
On the heels of the SAP-Business Objects deal, Larry Ellison's company makes a multibillion-dollar move of its own.
A new study shows how much influence mobile-phone advertisements have on consumers.
In the treacherous arena of customer service, a kind of literal and psychological disconnect exists between technology company executives (who really ought to know better) and their consumers.
The friendly takeover folds new business intelligence capabilities into one of the leading enterprise software platforms; amidst differing opinions, rumors loom of a counteroffer from Oracle or IBM.
Carriers announce the latest attempt to provide broadband Internet access to airline passengers.
Two venture-capital firms help launch and fund a program for companies to develop Force.com applications.
We can learn a lot from our pastimes...or not.
Does your company rely on smartphones?
We often find that CRM systems give sales managers numbers when what they really want is insight. Is CRM finally ready to demystify sales management?
Alcatel-Lucent, Microsoft, and Nortel retain their positions as leaders, but Cisco Systems and Siemens fall out of the top quadrant; Interactive Intelligence moves up a notch.
Interactive Intelligence moves back into the top quadrant, joining Aspect, Avaya, Cisco, Genesys, and Nortel.
Transforming your business to a customer-centric organization starts with a CRM-focused services-oriented architecture.
The right information at the right time, with Eloqua and Salesforce.com.
All the happenings from Microsoft Corp.'s Worldwide Partner Conference in July.
A growing segment of on-demand providers is boasting of offline functionality. Is this an admission of failure, or a stopgap on the way to perpetual access?
A Web-site testing firm targets landing pages as a key factor in conversion rates.
As part of SpeechTEK 2007, experts discuss the coming role of voice-activated search technology.
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